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      <image:caption>Project Description: When walk-in clinics were new to the market, awareness and expertise was vital. The nurse practitioner was front and center – the focal point. Now common place with many options to choose from, MinuteClinic needs to focus closer on the customer’s needs. We rebranded MinuteClinic with insights to tap into these three areas: health expertise, convenience and value.  We also upgraded the site for responsive and compliance.  https://www.cvs.com/minuteclinic/</image:caption>
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      <image:caption>Yes, that is a nose running across a white seamless. lol. I started out my career at agencies. Had the luck to work at very different types – advertising, design boutique, public relations and clinical trials. I had tremendous exposure to all parts of the creative process and business.  And as we all know in this business, I made friends for life.      </image:caption>
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      <image:caption>Program description: ExtraCare is the first and one of the largest loyalty programs in the US with over 80MM members. With our sophisticated targeting and personalization capabilities we like to say those are 80 MM unique cards – no two are the same! The program is the DNA of all that is CVS. It leverages all channels and communications from email &amp; direct mail, social, app, SMS, digital and in store to deliver its member's deals &amp; rewards and most of all smiles!</image:caption>
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